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 | Bagley Bang-O-B
Bang-O-B's are great crank baits. Quality wood construction and premium hooks give this bait the musky catching edge. Prefect for deeper weed line and sunken islands. Great for trolling!
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 | Bagley Monster Shad
A durable carved hardwood lure perfectly balanced. Dives to the perfect depth to reach weed lines 12 to 16 feet. Nice body shake. Great ripped through cabbage weeds. Holographic colors. Great trolled.
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 | Big Fork Reef Digger
The 7 inch Jointed Mid Range Diver can be used with a straight retrieve or trolled in the 5 to 8 foot range. Great for working rocky shorelines or points off islands. Low center of gravity causes a wobble and vibration on a pause. Deep Divers can be cranked to 12 feet and trolled to 25 feet. Very stable tracking even at high trolling speeds. Cedar body gives bait lots of head-shake.
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 | Big Game Twitch Bait
Big Game Tackle Lures are made with the highest quality components available. Including select cut balsa wood, Witchcraft lure eyes, Wolverine split rings and Mustad extra strong round bend hooks. All lures are hand crafted with stainless steel through wire construction and super strong Lexan diving lips. The hand painted finishes are triple epoxy coated to ensure lasting durability. They are weighted to provide a slower and more horizontal rise to the action of the lure making than especially effective at triggering Muskies at boat side.
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 | Big Game Surface Twitch
Shallower running version of the original. Sleeker and thicker, this bait has been a big hit at the shows. Proven big producer. Perfect in rivers, over weds and post-frontal. Hot!!
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 | Bomber Long A
These minnow baits rock Mr. Musky's world. These baits feature a tough body and excellent colors. Perfect for early season or pike. Colors: 01 Fire River Minnow, 02 Chrome Black, 03 Gold Chrome Black, 04 Silver Flash, 05 Silver Flash-Blue Item 300-007 (7", 1 ½ oz.)
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Price: $6.95 (Excluding: WI State Sales Tax at 5.5%)
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 | Burmek B1
Lure made famous by Tony Burmek, who caught 42 Muskies in 12 days weighing a total of 533 lbs. Pretty impressive anywhere. Fish were caught in Wisconsin in 1955. Bait can be trolled or cast, working along or over weeds. Proven fish catcher.Item 300-017 (8", 2 oz.)
Price: $13.95 (Excluding: WI State Sales Tax at 5.5%)
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 | Crane 105
Great cranked or twitched around structure. Shaped like a panfish, drives Muskies crazy. Runs 1 to 4 feet, Perfect for over the tops of weeds.Item 300-022 (5", 1 ½ oz.)
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Price: $12.95 (Excluding: WI State Sales Tax at 5.5%)
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 | Crane 200 Series
The bait credited with starting everyone "twitching crank baits". Thru-wire, these balsa wood baits have been catching fish for years. Runs 1 to 5 feet. Perfect for your favorite weed bed or rock bar. Great around cabbage or post-frontal. Very hot!
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 | Crane 300 Series
Proven big fish producer, twitched or cranked. The wobble and roll is too tempting for any Musky or Pike. Thru-wire construction. Runs 1 to 5 feet.
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 | Cranes 606
This deeper running Crane is great around deeper rock or weed-lines. Casts 10 to 12 feet or 18 feet trolled. Great ripped through cabbage. Explosive strikes.Item 300-021 (6", 2 ¼ oz.)
Price: $15.95 (Excluding: WI State Sales Tax at 5.5%)
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 | Crane 700 Series
This Crane Series of crankbaits are all deep divers with exceptionally tough lexon lips. Can be casted or trolled.
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 | Creek Chub Pike Minnow
This is still an old favorite and still a big fish catcher. Will go 4 to 7 feet on a cast, 11 feet on a troll.
Price: $6.95 (Excluding: WI State Sales Tax at 5.5%)
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 | Dunwright Lifelike Pike
We have all gotten used to the fact that soft plastic baits are easily torn. They catch fish, so we just live with it. The Lifelike Series is made from a patent pending material called Formula X. This new material is many times more durable than traditional soft plastic. Formula X will stretch to many times its original length and it is much more difficult to cut. Combine action with durability and these baits are an incredible value. Long stretch for less bite-offs. This bait has the most life like movement of any bait we have ever seen. When moving in the water it is like having a pike on the line at the end of every retrieve. When you use a pull pause or a crank pause retrieve with the suspending version, the bait hangs in the water exactly like a stunned or wounded fish. The countdown version has the same awesome movement that gets to the deep edges faster and is fantastic trolled
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 | Dunwright Lifelike Lizard Crank
We have all gotten used to the fact that soft plastic baits are easily torn. They catch fish, so we just live with it. The Lifelike Series is made from a patent pending material called Formula X. This new material is many times more durable than traditional soft plastic. Formula X will stretch to many times its original length and it is much more difficult to cut. Combine action with durability and these baits are an incredible value.Have you ever wanted to give a Musky something they haven't seen a zillion times? This Lizard is the bait!! The Lizard has an amazing head shake. When the head moves the tail follows in a snake like motion. The Lizard also suspends which makes it perfect for twitching around heavy cover. You will get a ton of large bass from this bait as well. Item 300-211 (11", Suspending)
Price: $12.95 (Excluding: WI State Sales Tax at 5.5%)
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 | Dunwright Tackle Lifelike Panfish
We have all gotten used to the fact that soft plastic baits are easily torn. They catch fish, so we just live with it. The Lifelike Series is made from a patent pending material called Formula X. This new material is many times more durable than traditional soft plastic. Formula X will stretch to many times its original length and it is much more difficult to cut. Combine action with durability and these baits are an incredible value.There are many times when you want to move fast and burn a bait to locate active fish. The 6-inch Lifelike Panfish was designed specifically for this type of fishing. You now have the option to burn a bait that actually looks and moves like a fish. The tail on the panfish gives tremendous flash and vibration. It is weighted to count-down quickly so if you want to fish a deep edge at 12 feet, the panfish will get there quickly and stay at that level. If you want to fish over the top of shallow structure, just start reeling as soon as it hits the water. This is also a fantastic trolling bait. Item 300-208 (6", Suspending)
Price: $11.95 (Excluding: WI State Sales Tax at 5.5%)
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 | Dunwright Depth Charge
In true Dunwright fashion, the Depth Charge has a shape and action unique to this category of baits. The shape is a combination of the narrow minnow bait and the round crank bait. The Depth Charge moves it's tail from side to side dramatically, an action that truly mimics a swimming fish. The 6 and 8 inchers are a caster's dream, perfect weight for casting with very little drag on the retrieve. Use a pull pause retrieve for casting the Depth Charge. When paused they nose down and turn to the side before starting to rise. Very cool! You trollers will lover the big one, same dramatic action down deep in their face.
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 | Esox Research Triple D
Here's a hot bait that will take twitching a crank bait to a whole new depth. 12 to 15 feet to be exact. Incredible tail action. Imagine a suspending crankbait in 12 feet of water near a weed line, now twitch it. Don't forget to get a good honest hook set. You'll need it! Hot!Item 300-030 (9", 3 oz.)
Price: $16.95 (Excluding: WI State Sales Tax at 5.5%)
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| | Esox Research Double D
Shallow version of the Triple D. Excellent over the tops of shallow weeds or rock. Can be twitched. Item 300-142 (8", 2 ½ oz.)
Price: $16.95 (Excluding: WI State Sales Tax at 5.5%)
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 | Eversoll Grandy
A great new twitch bait. Looks like a Classic Grandma however it's very limited in production and hard to find. Produces a unique dive and slide action that's irresistible to muskies. These baits feature awesome unique colors that are hard to find. A great bait for trolling, casting and twitching. Item 300-031 (10", 1 ½ oz.)
Price: $19.95 (Excluding: WI State Sales Tax at 5.5%)
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 | Gapen's Polish Perch
Another very realistic bait from Poland with a very neat paint job. Wide wobble. Great trolled or cranked over weeds. Natural perch.
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 | Gapen's Polish Pike
This unique - very realistic bait made in Poland, perfectly shaped like a Northern Pike, can be twitched or cranked over structure. Comes in four fish catching sizes. Natural Pike. HOT!
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 | Gapen's Polish Shad
Very realistic iridescent colors. Great trolled or casted.
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 | Gapen's Polish Shad Deep Diver
Great trolling bait, but can be casted. Very realistic in the water. Comes with awesome paint jobs.
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 | Grandma Classic 6 inch Deep Diver Holoform
Same great Grandma Classic but with a deep diving lip. This bait will dive 12 to 15 feet with standard braided line. The new Kevlar, Spider Wire and Mon lines let the lure run 18 to 20 feet deep. Can be casted or trolled.Item 300-035 (6", ¾ oz.)
Price: $11.95 (Excluding: WI State Sales Tax at 5.5%)
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 | Grandma Classic Holoform 6 inch
Great Holoform colors! The original Grandma Bait is back! Now called the Grandma Classic, it has been copied, but never duplicated. Made of high impact plastic, the Grandma is a very durable lure. It will withstand punishment from the toothy Musky and Northern Pike. This Grandma 6 inch Classic will dive 5 to 8 feet. Item 300-150 (2 hooks, 6", 1 1/8 oz)
Price: $11.95 (Excluding: WI State Sales Tax at 5.5%)
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 | Grandma Classic Holoform 7 ½" and 9 inch
The Grandma 7 ½ inch Classic will dive 8 to 10 feet. The 9 inch Classic will dive 10-20 feet with standard braided line. The new Kevlar, Spider Wire and Mono lines let the 9 inch Classic run 18-20 feet deep.
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 | Grandma Classic Holoform 13 inch
The Grandma 13 inch Classic will dive 15-18 feet with standard braided line. The new Kevlar, Spider Wire and Mono lines let the lure run 25-30 feet deep.Item 300-033 (13", 3 ½ oz.)
Price: $35.95 (Excluding: WI State Sales Tax at 5.5%)
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 | Grandma Jerk
Shallower version of big brother. Great twitched. Same great construction. Good over weeds.Item 400-147 (9", 2 ¾ oz.)
Price: $18.95 (Excluding: WI State Sales Tax at 5.5%)
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